Jordan’s tourism revenue fell to 5.13 billion Jordanian dinars ($7.23 billion) in 2024, reflecting a 2.3% drop from the previous year’s record earnings, Tourism and Antiquities Minister Lina Annab said Monday. Speaking at a parliamentary Tourism Committee meeting, Annab revealed that the number of visitors also declined, reaching 6.11 million—3.9% fewer than in 2023.
Annab cited the ongoing conflict in Gaza and other regional instabilities as key factors behind the downturn. The Israeli-Palestinian conflict, which persisted throughout 2024, disrupted travel across the Middle East, impacting Jordan’s critical tourism industry.
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Jordan, known for iconic sites such as Petra, Wadi Rum, and the Dead Sea, relies heavily on tourism, which contributes a substantial portion of its GDP and supports thousands of jobs. The sector had experienced a strong recovery after the COVID-19 pandemic, setting a revenue record in 2023 before regional tensions slowed the momentum.
Despite the challenges, Jordan continues to position itself as a safe and appealing destination. The government has invested in promoting its cultural heritage and improving tourism infrastructure to attract international visitors.