Zach Sage Fox: From Comedy to Advocacy Against Antisemitic Misinformation
With over 1.2 million followers, the comedian and content creator is confronting Holocaust denial, campus radicalism, and misinformation through his unique blend of humor and activism
Zach Sage Fox has built a career as a comedian, actor, and content creator with over 1.2 million followers across his social media platforms. Known for his sharp humor and engaging presence, Fox has now taken on a new mission: combating the surge of antisemitism and misinformation that has spread in the wake of October 7, 2023, and the war that followed.
From addressing Holocaust denialism to countering anti-Israel propaganda on university campuses, Fox, 30, is using his platform to challenge extremist narratives and amplify the voices of the silenced. Through his campaign, which includes partnerships with Jewish nonprofits and direct conversations with students, Fox is determined to spark change.
Originally from Philadelphia, Fox started creating content in 2008. “I’ve been an influencer and a media personality for quite a long time,” Fox told The Media Line. “I started creating content right at the beginning of the internet boom, starting with stand-up comedy at the age of 13, and around the same time, YouTube started gaining traction. It was during the Justin Bieber era—really early days of the internet.”
Fox’s entry into the world of media began in ninth grade, when he hosted a show on his high school’s public access television channel. “People started suggesting I upload the full episodes to YouTube. I took their advice, and those clips ended up doing much better than the actual show itself,” Fox recalled. “The local station was getting around 600 views, but the clips on YouTube were getting thousands. Back then, a few thousand views was a big deal, especially since I was from Philadelphia, where breaking out outside of Hollywood was pretty much unheard of.”
I ended up creating a pilot for my own sitcom and a prank show that ran for a few years. I also hosted the prank show, which led me to launch my production company. I started it with my best friend from Jewish day school, who is Israeli.
This initial success propelled Fox into a deal with Disney Channel, moving him to Los Angeles. “I ended up creating a pilot for my own sitcom and a prank show that ran for a few years. I also hosted the prank show, which led me to launch my production company. I started it with my best friend from Jewish day school, who is Israeli,” he said.
“We began our careers really young and found success relatively early—though, like anyone’s success story, it wasn’t a straight line,” he continued. “There were ups and downs, but overall, it’s been quite a journey.”
A Shift in Focus: From Entertainment to Advocacy
Fox’s career took a sharp turn following the events of October 7, 2023. After witnessing the defamation of Israel in the media and seeing fellow Jews express discomfort about standing up for the Jewish state, Fox decided to shift the focus of his production company.
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Having worked with a lot of big brands and nonprofits before, we knew exactly what needed to be done. We focused on forming partnerships with different Jewish nonprofits to help create impactful PR campaigns. We essentially found our own way to fight the PR war.
“Having worked with a lot of big brands and nonprofits before, we knew exactly what needed to be done. We focused on forming partnerships with different Jewish nonprofits to help create impactful PR campaigns,” he said. “We essentially found our own way to fight the PR war.”
The production company now has deals with around eight Jewish nonprofits. “Over the past year, these partnerships have helped us fund our content, align messaging, and amplify it effectively,” Fox said. “It’s turned out to be a really successful campaign through these collaborations, and, honestly, it’s made me a bit of a star in the Jewish community—something I never anticipated, but definitely one of the most beautiful parts of my career.”
Engaging With Universities
Fox’s advocacy has also taken him to university campuses, where he’s recorded interviews with students aimed at challenging misinformation and promoting pro-Israel perspectives. “I’ve probably interviewed students from about 25 universities throughout the year,” Fox said.
I genuinely believe we’re changing hearts and minds. People send my videos to their non-Jewish friends, and honestly, that’s the best compliment I can receive. Of course, there are people who are so radicalized that no amount of facts will change their perspective. I think a lot of that comes from a place of self-hatred or dissatisfaction with their own lives—they’re just looking for something to hate. Whether it’s Jews or something else, they’ll find a target. Those people aren’t movable.
Some of his advocacy work has brought resistance, but Fox is optimistic about his ability to reach people. “I genuinely believe we’re changing hearts and minds,” he said. “People send my videos to their non-Jewish friends, and honestly, that’s the best compliment I can receive. Of course, there are people who are so radicalized that no amount of facts will change their perspective. I think a lot of that comes from a place of self-hatred or dissatisfaction with their own lives—they’re just looking for something to hate. Whether it’s Jews or something else, they’ll find a target. Those people aren’t movable.”
Instead, Fox focuses on those who are misinformed but open to learning. “The people we can reach are those in the middle, who have been misled by misinformation and genuinely believe they’re doing the right thing by sharing it. These are the people exposed to propaganda who simply don’t know the facts,” he said. “When I confront them with truth in my videos, they have two options: either they walk away, or they engage and reconsider their perspective.”
“On campuses, it’s about a 50-50 split between those who walk away and those willing to listen,” Fox said. “I’ve seen people shift from saying Tel Aviv should be bombed to hearing the stories of Nova survivors and leaving with a completely different mindset. You can see it happen on camera.”
The Role of Social Media
Fox pointed to TikTok as a significant source of misinformation. “Ninety-five percent of the time, the misinformation I see from young people is coming from TikTok—not Instagram, not X, not Snapchat. It’s TikTok,” he said.
He noted that his own TikTok videos on topics related to Israel and antisemitism have sometimes been taken down. “Meanwhile, Hamas has literally been able to fundraise on TikTok Live without any restrictions,” he said.
For Fox, the platform’s influence is deeply concerning. “What’s particularly sinister is how TikTok suppresses Jewish voices, Israeli voices, and pro-Western voices. It’s a deal with the devil,” he said.
“I’ve even heard from the Israeli government that their TikTok content has been pulled down multiple times,” he said. “There’s no control over the algorithm in the US, and Trump’s belief that he can reign it in is misguided. TikTok has had over a year to sell itself, and it hasn’t. The app is still controlled by China, and the only solution is to get rid of it.”
Finding Motivation
What keeps me going despite all this is knowing that the truth is on our side. I’ve interviewed so many people this year, and what energizes me is seeing time and time again that the other side has no facts—literally none. It’s all propaganda.
Despite the challenges, Fox remains steadfast. “What keeps me going despite all this is knowing that the truth is on our side,” he said. “I’ve interviewed so many people this year, and what energizes me is seeing time and time again that the other side has no facts—literally none. It’s all propaganda.”
“Jews have always been the scapegoat of history, and now antisemitism can go viral thanks to social media,” he said. “But knowing we’re fighting for a better future gives me hope. If I’d been going out on these interviews over the past year and getting crushed with contradicting arguments, I might feel less motivated. But what I’ve seen is the exact opposite.”