Succeeding in Business with the Middle East
Thu, 11 Feb 2021, 4 to 5 pm Eastern European Time (UTC+2)
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Join me, Michael Gates and Cheryl Obal for business and cultural insights on the Middle East
Changes in the business climate in Saudi Arabia and other Middle Eastern states are making the region an increasingly more attractive prospect for trade and investment. Join me on Thursday 11 February at 16.00 (Eastern European Time) for a one-hour online discussion with @Cheryl Obal on how to succeed with Arab cultures. Cheryl has lived and worked globally for many years, speaks more languages than I can remember, and has spent many years working at Middle Eastern universities and as a corporate trainer in the region. She currently divides her time between Italy and Pakistan. Whether you already work with the Middle East, are exploring the possibility, or just curious – this webinar is for you. We will be looking at some of the major common cultural characteristics in the region, at country differences, and will also cover some of the practicalities of doing business. There will be plenty of space for you to ask questions, and we will be sending out a short pre-session survey so we can address some of your specific requests.